Released on: February 14, 2008, 4:59 am

Press Release Author: Myntra.com

Industry:

Press Release Summary: Get Creative! Design your own merchandise!

Press Release Body: Bangalore, February 14th 2008: Myntra.com, an online
personalized merchandise portal announced its launch today. This is an online
platform for on-demand unique and creative merchandise where you can personalise
almost anything from T-shirts to mugs, watches, coasters, posters, greetings,
notepads, calendars, plates, teddy bears, pendants or even mouse pads.

Myntra.com specializes in providing a one of its kind service in India where users
can create their own product using their photographs, designs, text captions, or by
picking from Myntra's large database of designs. Myntra.com currently has 12,000
designs posted by a few thousand designers. The company provides an integration
platform that allows third party websites to also offer customization at their
portals.

Myntra.com also acts as a marketplace for all creative people who can simply upload
their designs on the website and earn a 10 per cent royalty every time their design
sells.

"People want to express their thoughts or feelings in their own unique way,
something that reflects their personality. I saw a huge potential for personalised
merchandising and decided to tap into this potential, so Myntra is a result of that
conviction. We have established that the Indian market is ready for such an offering
and are very bullish about the outlook for next few years," says Myntra.com CEO,
Mukesh Bansal.

Myntra.com runs multiple contests online inviting designers to participate and has
been extremely popular with people from different walks of life who want to express
themselves in a constructive and creative way.

So gone are the days of contemplating over that gifting idea, Myntra.com is here to
help you gift the perfect gift, adding a personal touch.


About Myntra.com
Myntra.com is an online marketplace for on-demand personalized merchandise for users
to shop, sell or create unique custom-designed products. Myntra's core team
comprises of IIT & IIM graduates who bring to the table an exquisite blend of
technical/entrepreneurial skill sets with a proven track record in India and
overseas. Myntra.com provides various customization tools, an easily navigable user
interface and a vibrant community of designers to have a one of its kind offering in
India. They have state of the art back end fulfillment to ensure high product
quality and have partnered with one of the leading courier companies to ensure fast
and reliable delivery anywhere in India.


Web Site: http://www.myntra.com

Contact Details: Rahul Agrawal
www.myntra.com